10 Ways to Make Your Event More Sustainable

‘It’s not easy being green’ said one famous froggy puppet but making your event sustainable might not be as hard as you think. For businesses today, the term ‘sustainable’ has moved from being a buzzword to a genuine requirement, and that has transcended into the events they hold too. The question is how do you deliver an event that has impact on your audience but not the environment? Arm yourself with these top ten sustainable event ideas.

1. Know your impact before improving

If you’ve never considered the environmental impact of your events before, it’s worth considering all aspects of your event and how that is affecting the environment. This gives you a baseline to work from and improve upon. Don’t worry you don’t need to tackle everything at once, choose the element which is having the greatest impact and set realistic goals for how to reduce this.

2. Go Plastic Free

The hot topic for this year is going plastic free, with several big brands making their commitment to reduce the use of one-use plastic like straws.  Consider how one-use plastic is used at your event from plastic forks to delegate badge holders and how these could be swapped to recyclable alternatives.

Going Plastic Free

3. Ditch the paper

Digital technology means that events need no longer need to generate reams of printed material. Event microsites, mobile apps and interactive Smartphone technology are a much greener way to engage with delegates, before, during and after events. Where there’s no alternative to paper be sure to have recycling facilities available.

4. Food and Beverage

Catering your event? Choose organic, locally produced food and drink to be kinder to the environment and cut transportation emissions. If your event has over catered and has a lot of excess food left over – think about donating it rather than binning it.

Green Tourism Logo

5. Choose Responsible Venues

Selecting a venue with an environmental policy in place is a fast track towards a more sustainable event. Does it have an environmental management system, for example? For hotels, it’s worth checking for Green Tourism certification. Larger venues, by definition, use more power, so ensure you choose an appropriately-sized space.

6. Delegates’ Carbon Footprint

Large scale events needn’t generate huge quantities of carbon dioxide.  If you have hundreds or even thousands of delegates turning up to your event, think about how to encourage them to travel to your event in an eco-friendly way. This could be as simple as choosing a venue near a train or tube station to putting on coach travel or even introducing a car share system for delegates who have to drive to share the journey and their carbon emissions!

Minimize carbon footprint event

7. Projection over print

Set and stage design can be material-intensive, but projection mapping can eliminate the cost of producing one-off designs by transforming almost any surface into a display with video projection. Creating creative and dynamic displays that transform the look of your event without the need for weighty sets and props.

8. LED Lighting

LED lighting is the most energy efficient, cleanest and most eco-friendly way of illumination. Not only is LED lighting incredibly versatile for creating a variety of different looks, moods and atmospheres but with its green credentials, you can be confident your event will look good without negatively impacting on the environment.

LED lighting eco-friendly illumination

9. Go outside

Another huge benefit of digital technology is the opportunity to take shows almost anywhere. Projection mapping can be equally effective in the open air and an alfresco gathering can be a novel way of reducing air conditioning and electricity consumption. It may even be possible to stage the event on your company premises, saving on venue costs and travel, whilst creating a real buzz.

10. Choose an agency who shares your ethos

It’s important to choose an event management agency who understands your event objectives, and that includes the environmental ones too! Here at Corporate Events, we are continually looking to invest in smaller, lighter digital technologies; we donate all our exhibition and event furniture to local charities; we donate all our used set fabrics to local schools and charities and we re-purpose all our sets and re-use whenever possible. We are also accredited for ISO 14001 for environmental management.

The Corporate Events Team

Sustainability is a responsibility we all share.

Let’s embrace it together.

Like this? There’s more…

Top tips on digitising your events

Our industry saw dramatic change during the global pandemic, with technology and digitalisation at the heart of this, as event planners and marketeers were faced with the challenge of adapting their event and communication plans, faster than ever before. As the return...

How to plan an event roadshow

Event roadshows are making a serious come-back for 2022 after the understandable hiatus, due to the Coronavirus pandemic. Not only are event roadshows excellent marketing tools, but when executed correctly, they will take your event and communications strategy to the...

Tips for more sustainable events in 2022

Now more than ever, sustainability is a key focus when it comes to organising events and it’s certainly here to stay. And yet it might seem that events can’t be sustainable, cost-effective and pack a punch at the same time, right? Wrong. Here are five effective ways...

Six Top Tips for creating the perfect event brief

Whether your event is for 50 or 5,000, it’s important to create a detailed event brief - this will not only ensure you’re able to gather accurate costings and information from event partners, but it will also provide a comprehensive overview of your objectives and...

Six Top Tips for the Return to Face-to-Face Events

While many event planners and attendees alike have been returning to live events, there are of course elements to consider before taking the step back into the world of face-to-face event experiences. As we know it was never going to be a case of if live events would...

Top tips for a hybrid conference

A hybrid event is one that combines a face-to-face event at a physical location, with a “virtual” online element for remote attendees.  Whilst it’s true that hybrid events can require more planning, resource and budget depending on your objectives, they can also...

Top tips for a hybrid awards ceremony

Whilst a key objective of any event is to bring people together, the Coronavirus pandemic has shifted the way in which this is now done. Event planners are now relying on various factors including budget, locations, resource, timeline and ultimately, ROI, in order to...

Engage employees through a blended strategy

As the Coronavirus pandemic continues to bring about great change to the landscape of corporate communications and how they are conveyed, ensuring clear messaging of your corporate strategy, whilst prioritising employee engagement in a remote-based workforce is vital....

Virtual Event Platform – Swapcard

Virtual Event Platform - SwapcardWe are so excited to be able to offer another virtual platform option to clients with Swapcard - your engagement platform for virtual, hybrid and in-person events.The role of event platform is changing and whilst we can still provide...

Bring Your Brand to Life Virtually

Bring Your Brand to Life VirtuallyIt’s no surprise that many brands and businesses are continuing to develop their event and communications strategy into a more blended approach for 2021 and beyond.Since march 2020, we have seen a shift in how we engage and support...