Aesthetics Conference & Exhibition

Background

The Aesthetics Conference and Exhibition is the leading educational event for medical aesthetics professionals in the UK. With the industry’s leading practitioners and a selection of international speakers in attendance, the exhibition attracts a record number of delegates making it the most prestigious within the industry. This year Corporate Events worked with Distinctive Events and Aesthetics Media Ltd as their AV partner, supplying all the theatres, masterclasses and clinics with AV equipment, technical support and live relay solutions.

Solution

After understanding the feedback from the client on the previous year’s AV it was important that some changes were made to improve the use of space, keeping in mind the delegates and their overall experience. The smaller theatres within the main exhibition (Expert Clinic 1 & 2 and the Business Track) were a set size and therefore the space needed to be utilised efficiently. Flying all the speakers and screens from truss, gave the presenters more room to present and hold demonstrations when necessary. The Expert Clinics and Business Track also used the same AV set up. Each had two 80 inch screens, four speakers and a lectern. Each presenter was fitted with either a headset or lapel microphone and the theatres were managed by a technician to ensure that all audio and visual elements were monitored successfully throughout the event.

To reflect the exclusive nature of the content that was to be presented within the main theatre, we used super wide (30ft x 10ft) rear projected screen technology. In addition, a small demonstration theatre was created backstage, set up with video cameras for the live surgical procedures to take place. The technical team were able to layer any size of input, and assign to any location on the screen, meaning that each speaker was able to show a combination of presentation slides and live camera relay of the demonstrations when necessary.

Outcome

With the Main Theatre, Masterclass Suite, Demonstrations, Expert Clinics and the Business Track all requiring technical support and live camera solutions throughout the event, it was important for comprehensive project management to be put in place. An effective and well produced AV solution is paramount at any event and the team at Corporate Events excelled at creating a fully immersive and faultless solution for delegates at the 2016 Aesthetics Conference and Exhibition.